A common example is a T-shirt sold in different sizes and colors. You create one product called “Classic T-Shirt.” Then you add attributes like Size (S, M, L, XL) and Color (Black, White, Blue). WooCommerce generates variations like “M / Black” or “XL / White.” Each variation can have its own price and stock, like XL costing more and having fewer units. The product page shows dropdowns for size and color, and the buyer selects their preferred option before adding to cart. This is exactly how variable products are used.

To set a shipping method for a specific product in WooCommerce, start by creating a shipping class via WooCommerce > Settings > Shipping > Shipping Classes. Assign this class to your chosen product under the product’s Shipping tab. Next, go to your Shipping Zones and edit or create a zone. Within that zone, add or edit a shipping method like Flat Rate, then click “Edit” and apply specific rates to the shipping class you assigned. This allows you to set different costs or rules for certain products. It’s ideal for items with special handling, size, or delivery needs.

A product designer plugin for WooCommerce (also called a product customizer) lets shoppers personalize items before buying—add text, images, colors, and choose options with a live preview, then the design is saved with the order for printing/production. Common examples include Fancy Product Designer (web-to-print designer and configurator), Lumise Product Designer (HTML5-based designer), Zakeke Interactive Product Designer (personalization with previews/3D options), and “Product Designer for WooCommerce” on WooCommerce.com. These plugins are used for T-shirts, mugs, business cards, banners, and gifts. Many support templates, clipart libraries, and extra pricing for custom work.