You can create more than 50 variations, but WooCommerce loads them in batches in the admin. Go to the variable product → Variations, and use “Generate variations” from attributes to create many at once. Use “Bulk actions” to set prices, stock status, or shipping settings across all variations. If the variation list stops loading, increase PHP memory limit, max execution time, and upload limits on your server. Disable heavy plugins while generating variations, and clear object cache if it becomes stuck. For very large variation sets, import variations via CSV, or use a product import plugin, then optimize database and hosting.

To create a membership in WooCommerce, install a membership plugin (commonly WooCommerce Memberships) and activate it. Then go to WooCommerce → Memberships → Membership Plans and create a new plan. Set rules to restrict content, products, pages, or discounts for members only. Next, create a product that grants access (one-time or subscription) and link it to the plan. Publish the plan, test by purchasing the product, and confirm the member can access restricted pages and pricing. You can manage members from the Memberships menu anytime.

The best SEO plugin for WooCommerce is Yoast SEO because it’s powerful, easy to use, and built for both beginners and experts. It helps optimize product titles, meta descriptions, and XML sitemaps so search engines can find your pages. It also analyzes content for focus keywords and offers suggestions to improve rankings. Yoast integrates smoothly with WooCommerce, supports breadcrumbs, schema markup, and social sharing. The free version has essential features; the premium version adds advanced tools like internal linking suggestions and multiple keywords. Overall, Yoast SEO helps improve visibility, traffic, and conversions for WooCommerce stores without complex setup.

Variants in WooCommerce are called product variations. They are different versions of one variable product, based on attributes like size, color, material, or style. For example, one “T-Shirt” product can have variations like Small/Blue, Medium/Blue, Large/Black, and so on. Each variation can have its own SKU, price, stock quantity, image, weight, and shipping class. Customers choose attribute options on the product page, and WooCommerce selects the matching variation to add to cart. Variations help keep your catalog cleaner because you don’t need separate products for every option combination.

There isn’t one “best” marketing plugin for every WooCommerce store. If you want an all-rounder for funnels, checkout upsells, abandoned carts, and follow-up automations, FunnelKit (Automations + Funnel Builder) is a strong choice. It helps you create funnels, one-click upsells, order bumps, and behavior-based follow-ups. If your main goal is advanced email/SMS campaigns with deep segmentation and analytics, Klaviyo is often a better fit. For simpler promo needs, WooCommerce Coupons plus Mailchimp for WooCommerce can work. Many stores pair one funnel tool with one email tool, then add loyalty and reviews later. Pick the combo that matches budget and skills.

WooCommerce shop pagination appears automatically when products exceed one page. To edit it, first go to WordPress → Settings → Reading and change “Blog pages show at most” to control products per page on archives. If your theme uses a custom product loop, check Appearance → Customize → WooCommerce for “Products per row” and “Rows per page” options. For more control, use a plugin like “WooCommerce Products Per Page” or add custom code to set products per page and pagination style. Finally, clear cache and test category pages and search results.