To track sales in WooCommerce, use the built-in Analytics first. Go to WooCommerce → Analytics → Revenue/Orders/Products to see sales totals, net sales, refunds, taxes, and trends. Filter by date range, product, category, coupon, or customer. Also check WooCommerce → Orders for each order’s status and payment details. For deeper tracking, connect Google Analytics using a plugin like WooCommerce Google Analytics Integration or GA4 tools, and enable ecommerce events. Add UTM tags to campaigns so you know which ads or emails drive orders. For dashboards, export reports to CSV, or use a BI tool for weekly sales summaries.
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