How do I create a product category or shop page in WooCommerce?

To create a product category in WooCommerce, go to your WordPress dashboard → Products → Categories. Add a name, slug (URL), description, and optional image, then click Add New Category. To assign products to this category, edit a product and select the category from the right-hand panel. The Shop page is usually created automatically during WooCommerce setup and displays all products. You can customize it under Appearance → Menus or Customize → WooCommerce → Product Catalog. From there, control what appears on the shop page—like categories, products, or sorting. Page builders can further customize layout and design.