To create or set a WooCommerce Shop page, install and activate WooCommerce, then run the Setup Wizard. Go to WooCommerce > Status > Tools and click “Create WooCommerce pages” if pages are missing. Next, open WooCommerce > Settings > Products and confirm the “Shop page” field is set to the page you want. If you need a new one, go to Pages > Add New, name it “Shop,” publish it, then select it in that dropdown and save changes. Customize the shop layout via Appearance > Customize (or Site Editor) and finally add it to menus under Appearance > Menus.
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